Zurich Olympic
Zurich - Olympic - Strong Performance
- Client
- Zurich
- Agency
- Butter
- Production
- Fireapple
- Role
- Director, DOP, Edit
About the project
- Winter Olympics campaign
- Snowboard stunts at 3,500 m
- ARRI Alexa Mini, Hawk V-Lite anamorphics
- 2.7M+ YouTube views
The brief
For the Winter Olympics, Zurich Insurance wanted a snowboard spot that would stand out in a crowded field of snow sports commercials.
The approach
The rider was dropped by helicopter on the peak and performed stunts at high altitude in hard conditions. Christopher Schlierf directed and co-shot the film with Benjamin Kratzin, operating from an open helicopter at 3,500 metres and carrying heavy gimbal rigs through deep powder. Every move was planned in detail, because the risk was real.
The result
Zurich ran the spot in every commercial break during the Games, and it passed 2.7 million views on YouTube.
Credits
Director
Christopher Schlierf
Client
Zurich
Agency
Butter
Talent
Marco Smolla
Production Company
Fireapple
DOP
Christopher Schlierf, Benjamin Kratzin
Creative Director
Reinhard Henke
Agency Producer
Diana Helle
Executive Producer
Florian Gengnagel
Line Producer
Sebastian Bandel
Music
Jakob Klotz
Sound Design + Mixing
Orange Sound
Edit
Christopher Schlierf
Color
Benjamin Kratzin
Stills
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